The website for XMT Construction was designed to bear some general similarities with the styling of website Trex Composites website which represents the key supplier of materials used by XMT in building its high quality decks. The site celebrates the beauty of curved decks, and thus needed a strong visual component. Quality visuals throughout convey the high quality workmanship that XMT brings to outdoor living spaces. We designed an innovative quote request structure in which prospective customers were asked to start visualizing their deck and guided through the process in a friendly, interactive way to ask for a quote. This engaged them in the process of imagining their deck, building brand association with their dream. Because the logo is a large stylized X, we utilized angled shapes throughout the design, even on dividers, to reflect the angles of the letter X. The site has been exceptionally effective in bringing in numerous quote requests every month.