When The Pocket Testament League first approached the Adwiz to assist with branding and marketing communications for the non-profit Christian service organization, their website was stuck in early 1990’s design. It looked old and tired. We needed to freshen it up with a modern look and youthful energy to match the new brand identity. The design went through several upgrades over the next ten years, adding new features and improving navigation. We created a sophisticated back end administration area with graphical reporting and automatic Email journeys that used data streams to customize their content. We also built a powerful multi-language capability that allowed the entire website to be translatable. Donor base grew from about 20,000 to more than 350,000 people.
The Pocket Testament League