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Ad of the Week December 29, 2014

Adwiz Ad of the Week

This innovative ad by an agency named 358 from Finland for Norwegian Air is a great way to close off another year of Ad of the Week selections. The ad says volumes about the brand by simply illustrating all the places Norwegian can take you, cleverly encapsulated in a ready-made gift wrap layout. Even without knowing the language you instantly get the idea, and also understand the message. That’s the sign of a world-class ad. Click the image for a larger version.

About the Ad of the Week

Millions of new ads are crafted around the world every day. A handful are worthy of attention. Of those, a small selection are the source of inspiration and insight for others. Adwiz George Pytlik looks for ads with special qualities. These might stand out because of a great concept, art direction, photography, or some other element setting them apart from the others. A new one is posted every week.

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George Pytlik

George Pytlik has been involved in the advertising industry for over 30 years and designed his first website when the Internet was one year old. He was an internationally recognized speaker on advertising and branding and served on a number of communication committees at various times throughout his career, as well as writing a regular column for Marketing magazine.

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