Ad of the Week October 14, 2014

Adwiz Ad of the Week

Though it hails from five years ago, this great ad for Apple’s iPod Shuffle is a superb example of how a well thought-out image can bring an idea to life with clarity. Such a simple concept. You don’t have to work to understand the message, and it strongly hits the desire button for anyone who runs, especially those who love running in New York’s Central Park. Another excellent example of the quality of Apple advertising.

About the Ad of the Week

Millions of new ads are crafted around the world every day. A handful are worthy of attention. Of those, a small selection are the source of inspiration and insight for others. Adwiz George Pytlik looks for ads with special qualities. These might stand out because of a great concept, art direction, photography, or some other element setting them apart from the others. A new one is posted every week.

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George Pytlik

George Pytlik has been involved in the advertising industry for over 30 years and designed his first website when the Internet was one year old. He was an internationally recognized speaker on advertising and branding and served on a number of communication committees at various times throughout his career, as well as writing a regular column for Marketing magazine.

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